Marketing Basics lunch and learn talk in Finland

Step into the realm of strategic promotion and consumer engagement with our upcoming event, “Marketing Basics Lunch and Learn Talk” in Finland. Picture a setting where the crisp Nordic air fills the room, mingling with the aroma of freshly brewed coffee and the anticipation of marketing wisdom. In this exclusive gathering, we delve into the fundamental principles of marketing, offering practical insights and strategies to navigate the dynamic landscape of consumer behaviour, market research, and branding. Whether you’re an aspiring marketer looking to kickstart your career or a business owner seeking to elevate your marketing efforts, our expert speakers will guide you through the essentials of marketing tailored to the Finnish market.

In a country known for its innovation and creativity, mastering the basics of marketing is essential for driving business growth and success. The “Marketing Basics Lunch and Learn Talk” provides a unique opportunity to gain insights into the core concepts and strategies that underpin successful marketing campaigns. Through engaging discussions, real-life case studies, and interactive workshops, you’ll learn how to identify target audiences, craft compelling messaging, and leverage digital platforms to reach and engage customers effectively. Join us for an enlightening afternoon of learning, networking, and empowerment as we demystify the world of marketing and equip you with the tools to thrive in the Finnish marketplace.

Talk Objectives:

1. Understanding Marketing Fundamentals:
   Explore the core concepts and principles of marketing, including the marketing mix, segmentation, targeting, and positioning.
2. Identifying Target Audiences:
   Learn how to identify and define target audiences based on demographic, psychographic, and behavioural characteristics.
3. Developing Compelling Messaging:
   Discover techniques for crafting persuasive messaging that resonates with target audiences and communicates the unique value proposition of a product or service.
4. Creating Effective Marketing Campaigns:
   Gain insights into the key elements of successful marketing campaigns, including goal setting, strategy development, execution, and evaluation.
5. Utilising Digital Marketing Channels:
   Explore the various digital marketing channels available, such as social media, email marketing, content marketing, and search engine optimization (SEO).
6. Understanding Consumer Behaviour:
   Learn about the psychological and sociological factors that influence consumer decision-making, such as perception, motivation, and cultural influences.
7. Conducting Market Research:
   Understand the importance of market research in informing marketing strategies and tactics, including methods for gathering and analysing data.
8. Building Brand Awareness:
   Explore strategies for building brand awareness and equity, including brand positioning, messaging consistency, and visual identity.
9. Measuring Marketing Effectiveness:
   Learn how to measure the success of marketing efforts using key performance indicators (KPIs) and analytics tools to track metrics such as ROI, engagement, and conversion rates.
10. Adapting to Market Changes:
    Understand the importance of staying agile and responsive to market changes, trends, and emerging technologies in shaping marketing strategies and tactics.

More Information: 

Duration: 60 minutes 

Fees: $1899.97  USD 679.97

For more information please contact us at: contact@knowlesti.fi

If you would like to register for this talk, fill out the registration form below.